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Abstract:
The Asia Pacific region
continues to see increased growth for purchased digital music downloads
as young consumers continue to spend freely on entertainment services.
We expect this trend will continue to rise with the growing middle
classes in China, India, and Indonesia, as well as the more affluent
markets of Australia, New Zealand, Hong Kong, Singapore and Taiwan.
This
publication provides the first syndicated research report to address
the Asia Pacific market for digital music downloads. In
designing this research and publication, APRG’s intent was to provide
our customers with key metrics on the aspects of the digital music
market in 11 countries in Asia Pacific, and forecast the growth outlook
over the next five years.
This
market intelligence report researches and estimates the size of the
digital music industry for the two primary channels – the Internet, and
wirelessly from Mobile Service Providers in the Asia-Pacific
region.
Countries included in the purchased digital music market research
include Singapore, Hong Kong, India, New Zealand, Australia, China
(PRC), Taiwan (ROC), Thailand, Philippine, Malaysia, and Indonesia.
Table of Contents:
I.
Introduction and Regional Market Overview
Survey Scope
Summary of Trends
Key Challenges
Current Overall Market Size for Purchased Digital Music
Estimated Market Size for Purchased Digital Music 2006 – 2010
II. Summary of the Key Trends in the
Digital Music Market in Asia Pacific
Time Spent Listening to Digital Music Each Day
The Dominant Channels – Web vs. Mobile
How and Where Mobile Ringtones are Purchased
How much music on that Ipod or MP3 player was purchased online?
Consumers Willingness to Pay for Mobile (Wireless) Music Tracks
III. Digital Distribution of Music
Licensed Digital Services
Leading Web Based Music Download Sites used in Asia Pacific
Piracy and Unauthorized Downloads
Country Segmentation – Music Downloads
Australia
Value of Music Downloads by Channel (Web or Mobile) in US$ for 2005 –
2010
China
Value of Music Downloads by Channel (Web or Mobile) in US$ for 2005 –
2010
Hong Kong
Value of Music Downloads by Channel (Web or Mobile) in US$ for 2005 –
2010
India
Value of Music Downloads by Channel (Web or Mobile) in US$ for 2005 –
2010
Indonesia
Value of Music Downloads by Channel (Web or Mobile) in US$ for 2005 –
2010
Malaysia
Value of Music Downloads by Channel (Web or Mobile) in US$ for 2005 –
2010
New Zealand
Value of Music Downloads by Channel (Web or Mobile) in US$ for 2005 –
2010
Philippines
Value of Music Downloads by Channel (Web or Mobile) in US$ for 2005 –
2010
Singapore
Value of Music Downloads by Channel (Web or Mobile) in US$ for 2005 –
2010
Taiwan
Value of Music Downloads by Channel (Web or Mobile) in US$ for 2005 –
2010
Thailand
Value of Music Downloads by Channel (Web or Mobile) in US$ for 2005 –
2010
Notices
Table of Figures:
Figure
1. Estimated Market Size of Legally Purchased Digital Music
Figure 2. Asia Pacific Estimated Market Size (US $Mn) for Purchased
Digital Music 2006 – 2010
Figure 3. APRG Market – Time Spent Listening to Music Each Day
Figure 4. Ringtone Purchase Sources
Figure 5. Consumer Sources of Digital Music Content
Figure 6. Willingness to Pay for Wireless Delivered Music Tracks
Figure 7. Value of Legally Purchased Digital Music in Asia Pacific (by
Channel – Mobile or Web)
Figure 8. Australia: Value of Music Downloads by Channel (Web or
Mobile) in US$ for 2005 – 2010
Figure 9. China: Value of Music Downloads by Channel (Web or Mobile) in
US$ for 2005 – 2010
Figure 10. Hong Kong Value of Music Downloads by Channel (Web or
Mobile) in US$ for 2005 – 2010
Figure 11. India: Value of Music Downloads by Channel (Web or Mobile)
in US$ for 2005 – 2010
Figure 12. Indonesia: Value of Music Downloads by Channel (Web or
Mobile) in US$ for 2005 – 2010
Figure 13. Malaysia: Value of Music Downloads by Channel (Web or
Mobile) in US$ for 2005 – 2010
Figure 14. New Zealand: Value of Music Downloads by Channel (Web or
Mobile) in US$ for 2005 – 2010
Figure 15. Philippines: Value of Music Downloads by Channel (Web or
Mobile) in US$ for 2005 – 2010
Figure 16. Singapore: Value of Music Downloads by Channel (Web or
Mobile) in US$ for 2005 – 2010
Figure 17. Taiwan: Value of Music Downloads by Channel (Web or Mobile)
in US$ for 2005 – 2010
Figure 18. Thailand: Value of Music Downloads by Channel (Web or
Mobile) in US$ for 2005 – 2010
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